Role Of A Property Owner

by Administrator 28. April 2018 11:13

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Ways To Advertize Your Rental Property

by Administrator 25. April 2018 13:48

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Real Estate Marketing Trends In 2018

by Administrator 19. April 2018 06:45

2018 is an exciting year for real estate marketing. Knowledge of the latest trends in real estate marketing will be crucial in helping you stay on top of the game. Here are some strategies that are doing the rounds in the real estate market this year.

• More Realism

Potential customers are being provided with more realistic images of a home in the form of 3D images, video tours, virtual reality tours and live streaming. Such strategies are more appealing as they mimic the feeling of actually walking through the home. They are more realistic as compared to photographs and help in connecting with renters on a deeper level.

• Technology-Friendly Amenities

The provision of amenities such as Wi-Fi and USB outlets are a plus point in the modern real estate scenario. People are looking for fast and convenient amenities for multiple devices. Providing them with this boosts your prospects in real estate marketing.

• Use A Variety Of Marketing Channels
It is imperative to market your home on different platforms to be visible to potential customers. Social media platforms such as Facebook, YouTube, Instagram etc. are highly sought after marketing mediums in 2018. Make use of quality video content and be regular with your posts.

• Pet Accommodation

Present day real estate trends suggest that making your property a pet friendly one attracts a higher number of tenants.

• Helpful Content

Create helpful content on various online platforms. Good content is a great way of connecting with potential tenants and winning their trust. A blog or Facebook page can be a good platform for providing clients with advice on issues renters face.

• Environment Centric Facilities
Most of Generation-Z renters are keen on saving the environment and are sure to be appreciative of rental accommodations providing amenities in furtherance of the same goal. 2018 is the year of saving energy and contributing towards a green lifestyle. Incorporate smart thermostats, energy saving appliances, more greenery in the form of trees and gardens etc.

• Go Digital

Post your listings online, accept applications and payments online and be responsive to text questions. The younger generation wants everything to be fast and efficient. Live up to these expectations by going digital.

• Use Drones

Add some fun and creativity in projecting your property with drones. Your clients will love the fact that they can easily assess the neighborhood and local amenities nearby. Looking at things from a birds eye view is a unique experience through which it is easier for renters to imagine themselves in the property.

• Target Groups
Micro-targeting a renter base is a trend that’s catching up with many realtors. So it is more beneficial to market your property to a group of tenants/ buyers near you. This could be college students, families, senior citizens etc. Study the area in which your property is situated and target the right type of client.

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Things To Avoid While Taking A Home On Rent

by Administrator 31. March 2018 11:26

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Benefits Of Online Rent Payment Facility

by Administrator 27. March 2018 11:15

Internet has brought the world to our fingertips. The same holds true for estate as well. Thanks to the unfailing Wi-Fi systems and mobile apps, paying and receiving rental payments is a breeze. Online rent payment does away with the need for paperwork and labor costs. Here are some major benefits of online rent payment facilities:

1. Convenience
Online transactions are extremely convenient for payment and collection of rent. There’s no dependence on mails, no late payments and no need to collect the cash physically. This is a great option for tenants who are frequently travelling, working for extended hours or those who often forget to pay their rent on time due to their busy schedule.

2. Easy Tracking
Online rent payments make it easier for tenants to track their previous transactions and outstanding balances if any. They get a clear picture of the fee charged, rent charges and utility payments in one click. Tenants get to see exactly how much do they owe and property dealers have instant access to the rental payment history of a tenant.

3. Safety
Rental checks are highly susceptible to identity thefts. However, online rent collection ensures no risks of identity theft.

4. Better Tenant-Property Owner Relationship
Conventional rent collection modules tend to disrupt the formation of a positive relationship between a tenant and property owner. Online rent payment has positive emotional effects on both parties and keeps unpleasant exchanges at bay. 

5. No Error
Paying rent online helps tenants and property dealers stay organized and reduce chances of error. It provides a seamless digital record leaving no room for a difference of opinion. It helps the parties involved achieve maximum effectiveness in a single click.

6. Automatic Payment
With online rent payment, tenants can also schedule automatic rent payments. This helps in avoiding the use of money allocated for rent on other expenses.

7. Reduces Late Payments
Paying rent with the help of online portal helps tenants reduce late payments drastically. They can also set alerts and reminders for payment of rent as the due date approaches.

8. Customer Support All Year Round
Even though online rent payment methods are very easy to use and navigate, help regarding anything is just a call or click away.

We, at John Reider Properties offer a myriad of real estate services. For more information, visit 455 E. Central Texas Expwy, Suite 101, Harker Heights, TX 76548 or call at (254) 699 – 8300.

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Home Maintenance Checklist

by Administrator 24. March 2018 07:07

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by Administrator 23. March 2018 18:36

At the end of a lease term, it’s easy to rely on a full security deposit to boost your finances when dealing with the moving process. However, far too often, many renters find themselves angry and confused about why they received a deduction from their original deposit.

Thankfully, there are ways to ensure a hefty return of your security deposit. Avoid these common mistakes that are costing you your security deposit!

Abusing the Property:

Causing direct damage to the property is a sure-fire way to eliminate the option of a full security deposit refund when your lease has terminated. Thankfully, it’s generally the also the easiest area to avoid wrongdoing. Treat the property well, and remember that you are financially responsible for the actions of your guests. Avoid damaging walls, carpet or property fixtures and ensure that party guests and children alike, know to avoid rough behavior that could damage the space.

Ignoring Routine Maintenance:

This is one area where many renters fail to fully understand the implications of their actions--actions felt both by the property and renters’ pocketbooks. Simple tasks like regular cleaning to avoid pests and changing filters to avoid damage to the HVAC system all can work together to ensure that your landlord isn’t faced with an issue that needs to be addressed. If an issue does occur and your neglect led to the problem, guess where the funds for solving it will come from?

“Harmless” Upgrades:

Everyone wants to live in a space where they most feel comfortable. For many homeowners, this can translate to a fresh coat of paint and light remodeling to make their homes truly feel unique for their needs. Renters can be tempted to make these same kinds of changes in the name of upgrading the space, but if your lease prohibits this type of change then any unapproved change can be met with a hefty security deposit deduction. Remember, your landlord or manager’s ability to rent the space largely depends on ensuring a universal aesthetic that will attract the most amount of potential tenants. You may think floral wallpaper and lavender countertops elevate the kitchen, but your landlord will just see a headache-inducing restoration project.

Neglecting the Deep Clean:

Even the most fastidious daily cleaners will come across corners, shelves and areas that are often neglected (or at least not cleaned as often). Places like baseboards, window tracks, the tops of cupboards, and under furniture are rarely examined on a daily basis--and cleaned even less. On the flip-side, high traffic areas can begin to look dingy after years of use. To ensure your landlord doesn’t have to pay for a professional cleaner when you leave, pull out all the stops anddo a deep clean every month. Alternatively, if you don’t have the time to dedicate to an intricate cleaning task, or are simply hoping to avoid it, hire your own professional cleaner and save the receipt. While apartment owners may get a discount from bulk business, if you rent a single-family home, you may have more time to shop around for a great deal than your manager or landlord and could save some cash that would have been taken from your deposit anyway.

Avoiding the Touch-Ups:

If your lease allows for small nail holes with the stipulation that they are fixed before you leave, be sure to follow through with the touch-up work. Slight damage may seem like ignorable details when you are faced with the chore of packing and moving, but like it or not, that damage will have to be repaired by someone. If it’s your manager, you can bet you will be charged for the time and supplies. Save yourself the cash (and your landlord the hassle) of addressing small issues beforehand, loose hinges on cupboards, nail and screw holes and even light bulb replacement will all go a long way to get your full security deposit back into your hands.

Your security deposit should not be something you turn in after signing your lease and don’t think about until it’s time to leave. In addition, being a great tenant doesn’t end the moment you decide to move, remember that getting your security deposit back may require a bit of elbow grease before you turn in the keys. The best renters realize that day-to-day living should be done with the security deposit in mind and that a little extra cleaning and maintenance will go a long way once the lease has come to term.

10 Questions to Ask Before Hiring a Property Manager?

by Administrator 22. March 2018 16:48

1. How Long Have You Been Working in Real Estate?

When hiring a property manager, it’s vital that you understand how long he or she has been working in the field. The longer somebody has been in the field, the better chance that he or she is well qualified for the job.

2. What is Your Management History?

In addition to finding out how long a respective manager has been working in the field, you must also inquire about the nature of his or her work. Some property managers are experienced in commercial rentals, while others are experienced in residential rentals. Be sure to hire one that’s experienced in what you need.

3. Do You Have the Appropriate Insurance?

It’s important for property managers to have a few different insurances. These insurances include general liability insurance and errors and omissions insurance.

4. How Many Properties Do You Manage that are Currently Vacant?

A good way to gauge a manager’s quality is by finding out how many properties they currently have vacant. It is important to make sure that properties are being advertised for new renters as soon as a notice is given by the current renter!

5. Are You a Member of Any Relevant Organizations?

Not only should you ensure that your potential property manager is registered with the Better Business Bureau, you should also ensure that he or she is registered with the National Association of Residential Property Managers. The more organizations the company is associated with the better as this speaks to their professionalism, dedication to their work as well as keeping on top of ever changing industry trends.

6. May I See a Sample of Your Lease?

Be sure to take a look at your prospective property manager’s lease before hiring. You want to ensure that it meets all legal codes and regulations and that there are specific addendums where you may have some input into how your home is cared for such as a Special Owner’s Addendum.

7. How Long Does it Take for You to Typically Fill a Rental Vacancy?

Another important question to ask is how long it takes for your potential property manager to typically fill a rental vacancy. Make sure that it’s in close contact with the average vacancy rate of your area.

8. How will you maintain my home?

What is the standard of care that is taken between residents to make sure that your home is always brought back to move in condition? Inspecting rental properties on a regular basis ensures that they don’t fall victim to any costly deterioration. It is also very important to bring the home back to move in condition and 100% clean between each resident in order to maintain the condition of your home.

9. What Do You Charge?

Understand exactly what the prospective manager charges, and what they charge for. Make sure to inquire about any additional fees as well. All fees should be disclosed up front before they begin managing your property.

10. What’s Your Renter Screening Process?

You want to ensure that your property manager is filling vacancies with responsible renters. This is done by performing adequate screening. Make sure that the manager runs thorough background checks on all potential renters. You should ask for a step by step process on how this is done.


Interested in Hiring a Property Manager? If you’re reading this post, it’s probably because you’re interested in hiring a property manager. Fortunately, you’ve found a reputable one. Call Robin at John Reider Properties for a free in-home consultation to discuss our services!


Best Ways For Renters To Save Money

by Administrator 26. February 2018 13:47

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How To Make Your Home More Inviting

by Administrator 21. February 2018 07:50